World Bara Brith Championship


Bakers will need to register their interest to secure entry by e-mailing [email protected] or by calling 01758 701380 by midnight Saturday November 10th. The Championship will be coordinated and administrated by Jones Crisps, and those interested can be kept up to date with progress via their website or their twitter feed @JonesoGymru

Budding bakers, both young and the slightly more mature, from around the globe are invited once again to submit their take on the most famous bake from Wales, as part of the Jones Crisps World Bara Brith Championship to be held in November at Llandudno.

With a new Junior class added to this years Championship, the event will hopefully raise new interest within all the skilled young bakers who wish to show off their culinary skills.

“Opening this Championship to include the younger bakers is very much welcomed by Coleg Llandrillo” said Lesley Tipping, Assistant Principal of Coleg Llandrillo. The contest will be on November 16th, organised by Welsh-based Jones Crisps in partnership with Llandudno Christmas Fayre, and held at the Holy Trinity Church, Llandudno.

“Working with the Fayre makes sense all round,” said Geraint Hughes, co-owner of Jones Crisps. “It’s one of Wales’ premier Christmas food markets, and bakers will be able to deliver their entries on Thursday November 15th and enjoy the Fayre’s attractions at the same time. Our esteemed panel of judges will decide on the World’s Best Bara Brith and the Junior winner the following day.”

The cook who is crowned the Bara Brith Champion and the winner of the Junior Championship will both receive a trophy made by a local artist, prize money of £100 plus a year’s supply of Jones crisps.

“Two years ago when we first held this Championship we had entries from around the globe, one as far as Australia, we expect this to happen again this year,” shared Geraint Hughes. “It’s no surprise really when you think how popular Bara Brith is. It’s one of Wales’ top food treasures.”

Registration has to be in by Saturday November 10th. All entries need to arrive at the Church between 5pm to 7pm on November 15th, while postal entries must land at Jones Crisps head office in Conwy’s Riverside Business Park between November 13th and 15th.

The judging panel will be led by Head Chef Jimmy Williams of Signatures Restaurant in Conwy.

“We have decided to keep the criteria as broad as possible to encourage as many as possible to compete, although it may well make our task more difficult,” explained Jimmy Williams “We will be requesting that each entry is supplied with a list of ingredients, as that will help the judging process.”

Joining Jimmy will be a member of Merched y Wawr Linda Jones. Mrs Jones who was a Home Economics teacher at Ysgol Glan y Môr in Pwllheli before teaching food technology at Ysgol Dyffryn Ogwen, loves cooking Bara Brith.

“What better way to raise the profile of one of our most iconic Welsh food produce than hosting the Jones Crisps World Bara Brith Championship,” said Linda Jones. “Merched y Wawr will be working on getting entries from their members, so I’d urge people to get in touch with their local branch for more information or by visiting” added Linda.


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Opening Hours

Thursday - 10.00am to 6.00pm Friday - 9.30am to 7.00pm (Live entertainment until 7:30pm) Saturday - 9.30am to 7.00pm (Live entertainment until 7:30pm) Sunday - 9.30am to 4.30pm

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